HKUST CLE Social Media Competition

HKUST CLE Social Media Competition

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26FA-LC-ACT-SMC-001

  1. Announcement of 10 finalists shortlist: 13 November 2026

  2. Finals and Certificate-giving ceremony:  24 November 2026

About the Competition

You’re invited to create a short video sharing your unique take on “How to Take a Break at HKUST.” Whether it’s a hidden campus spot, a simple stress-relief routine, or a creative way to unwind, show fellow students how to recharge and maintain a healthy study-life balance during a busy semester.

Competition Guidelines

  • Format: Maximum 1-minute video
  • Language: English
  • Submission Deadline: 4 November 2026, 11:59 PM
  • Submission Method: Please submit your entry through the online submission form.

The top 10 finalist videos will be featured on the CLE Instagram account for community voting. Finalists will also receive a Certificate of Achievement.

Optional Support

An AI Video Editing Workshop will be held to help participants create polished videos using accessible AI tools:

  • Date & Time: 30 October 2026, 12:00–13:00
  • Venue: Language Commons (Lifts 2 & 3)

Judging Criteria

1.Creativity & Engagement ( 40% )

  • Originality of Ideas: Presents creative and innovative ideas on how to take a break at HKUST.
  • Audience Appeal: Captures viewers’ attention and maintains interest throughout the video.
  • Memorability: Delivers content that is distinctive, engaging, and easy to remember.

2.Communicative Effectiveness & Persuasive Messaging ( 35% )

  • Message Clarity: Communicates ideas clearly, coherently, and effectively. 
  • Theme Relevance: Demonstrates a strong and meaningful connection to the theme of taking breaks at HKUST.
  • Persuasive Impact: Motivates and encourages viewers to reflect on or adopt healthy break-taking practices.

3.Technical Quality ( 25% )

  • Visual Presentation: Uses visuals, editing, and design elements effectively to support the message.
  • Audio Quality: Demonstrates clear narration, dialogue, music, and sound balance.
  • Production Value: Shows thoughtful organization, smooth transitions, and overall professionalism.
Registration Dates 12 Oct 2026 – 5 Nov 2026
Language(s)

English

Target Audience

Chinese

Non-Chinese

UG

PG

Event Types

Competitions

Important Notes

Please submit a 1-minute entry by 23:59, 4 November 2026

Enquiry

For any enquiries, contact lcyichan@ust.hk.

Register